- Written by lamar.schoell
An email list is so vital for your business. I like to look at my email list as a place where I can teach and help my subscribers that are on my list.
Okay, I’ll just come out and say it. Once in a while, I have an email where I just can’t hold it in any longer. The email turns into a long rant session.
Come on, I’m like you. I’m human too.
But seriously email is a great way to stay in contact with your prospects.
What I want to do is talk about the three essential tools that you need for your email marketing. Some of these may seem obvious to you. But I hope that I can introduce you to something new. If I do let me know. Just reply back to this email.
Email List Building – You Need An Autoresponder
Autoresponder is your emailing system for your business. This is where all your subscribers will be. You get email these subscribers as often as you would like. You can send out a broadcast that would go to everybody on your list. Whether that’s 100 subscribers or if you have 100,000 subscribers.
That’s pretty cool, right?
Just a little word of warning. Don’t send out too many. I typically send out one a day. There are days where I may send two or three. But those types of days are far and few in between.
Email List Building – Need To Collect Your Subscribers
Now that you have found an autoresponder you need to create a web page that will collect email subscribers for you. There are several websites where you can go to create these. Most of them are pretty easy to use. The one that I would recommend to use is called the Power Lead System.
This type of web page goes by several known names in the industry. They are typically called the squeeze page, capture page, lead capture page, and landing page. These all do the same thing. They collect people’s email addresses and transfer them into your autoresponder.
Email List Building – Lead Magnet
This one I’m not so sure if it’s a tool. But I like to think of it as one because he does help with your home email marketing process. This is called a lead magnet. Lead magnets are good because you can give away value for free to your prospects. You could use them to give them information about a training course or a product that you have. The lead magnet will start to warm them up to your offer.
I like to create my own. This way I can really give them my personal touch and design them so they compliment my offers. If you want to know more about lead magnets, check it out right here.
Hey, I get it. You don’t feel like reading the article. Check out the video were you and I will go through each detail.
Email List Building – Putting It All Together
If you have any type of business right now and don’t have an email system. You were absolutely leaving a lot of money on the table. With the email, you can create a follow-up series that will automatically send out emails 24/7. This is a series of anywhere between 3 to 10 emails that will go out every day after they sign up to your list automatically. This is one of the best uses for your autoresponder.
If you have any questions on the email list building aspect use the contact information down below this page and get a hold of me. I would love to hear from you.
Always building your list,
Are you open to a fun simple way
to learn how to make money from home online?
Use the calendar below to set up a 15-minute meet and greet with me.
This is very laid back and casual and don’t forget to bring a cup of coffee or your favorite drink. I look forward to hearing from you.
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